Running a business comes with a lot of responsibilities. A business owner is responsible for people’s jobs, clients’ successes, keeping the business running, and much more. To keep a business running, it must have customers or clients to keep it going. This is where marketing comes into play. Marketing helps your business appeal to new […]
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Building a brand is one of the best ways to ensure your business is remembered and develops loyal customers. People don’t respond to companies, but they do respond to good branding. Building a brand for your business can help potential customers identify with and feel connected to your company. Check out these ways to build […]
Increasing the brand loyalty for your existing customers at your casino is essential to bringing in repeat business. Often, on a customer’s first trip to a casino, they are brought in by a friend, colleague, or other acquaintance. Your earned word-of-mouth recommendations brought them in the door, and you have to create a sense of […]
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Event marketing is a form of experiential marketing for your brand, service, business, or product. You go about this by way of hosting different events. Event marketing is a chance for brand representatives and consumers to interact in real life. While brands may rely on ticket sales to measure their event marketing successes, there is […]