Promotional items are a popular marketing strategy for businesses of all sizes. Branded matchbooks not only create a lasting impression of your business, but they also give your customers a useful tool.
Improve your marketing with versatile, cost-effective matchbooks. Explore four businesses that benefit from giving promotional matchbooks.
Pipe and Cigar Shops
Pipe and cigar shops are a natural fit for promotional matchbooks. Cigar shops can provide matchbooks designed for lighting cigars and include tips on proper lighting techniques or information on their cigar offerings. These matchbooks serve a practical purpose and strengthen brand loyalty among customers who appreciate attention to detail.
Many people prefer lighting their pipes with matches over butane lighters because matches burn at a lower heat, making them less likely to damage the pipes. Matches also have a warmer aesthetic that can enhance the pipe-smoking experience.
Candle Shops
Candle shops are another type of business that benefits from giving promotional matchbooks. Matchbooks provide a practical and convenient way for customers to light their candles.
You can offer matchbooks with your business’s logo and contact information to remind customers of your store and entice them to shop there again. When the matchbook design looks great, customers are more likely to leave them out with the candle for convenience and presentation—this enhanced visibility boosts brand awareness.
Corporate and Private Event Planners
Whether it’s a music festival, conference, trade show, or wedding, corporate and private event organizers can offer attendees promotional matchbooks as memorable souvenirs. Consider placing the event logo, dates, and even the lineup or schedule on the matchbook.
Matchbooks can be useful during an event or serve as a fond memento afterward. For instance, customized wedding matchbooks can feature the couple’s names, wedding date, or a special message and serve as a practical item and a cherished keepsake.
Real Estate Agencies
Realtors can provide clients with promotional matchbooks during open houses or as part of a closing housewarming—either option leaves a lasting impression. Matchbooks branded with contact information ensure the realtor’s name remains on clients’ minds.
Buyers can use the matches to light candles, fireplaces, and outdoor grills. Savvy realtors can even hand out the matchbooks to prospective clients as a tactile nudge to consider the open house as their potential home.
Businesses can use branded matchbooks to enhance brand awareness, the customer experience, and event memorability. Whatever your business or occasion, create stylish custom matchbooks today with Maryland Match.