If you want a good business experience with your customers, appeal to their needs. Every time you make a sale, remember that it is for the customer’s benefit. If you offer a product they can use daily or need in the future, you’ll likely gain and keep their business. The key is keeping them interested. Here are three ways to impress customers with custom matchbooks so you’ll be more likely to retain their business.
Show Them What Makes Your Company Unique
Your customers should feel blown away when they see the logo of your company on the matchbook set. If you have tasteful artwork and legible print on the item, this can catch people’s attention and impress them. It’s also a great way to get your company’s name out there.
Explain the Benefit of Matchbooks
Matchbooks have many great advantages, and you should make sure your clients know about those. Matchbooks are discrete and lightweight. You can use them in many ways, from lighting a candle or grill to using them as an emergency lighting and heating source. In addition, they take a long time to expire and keep well in dry conditions.
Offer Discounts as a Promotional Deal
To market your matchbooks, you could offer promotions on them. For example, if a customer purchases a certain amount of bulk matchbooks, you could throw in a few extras for free. Alternatively, once a month, you could send loyal customers a free shipment. Clients love bonuses like this because it makes them feel like they are getting a good deal, so they will continue to do business with you.
These are three ways to impress customers with custom matchbooks so you can effectively sell your product. Follow these guidelines now and use them in the future to improve your company’s sales.